Curriculum Content & Schedule
| Day 1 |
Day 2 |
| Week 1 |
- Course Overview
- Student / Instructor Introductions
- Business Model Canvas
- Value Propositions
|
- Customer Segments
- How to Talk to Customers
- Market Research Demonstrations
|
| Week 2 |
- Channels
- Key Partners
- Key Activities
- Key Resources
|
- Revenue Streams
- Key Costs
- IBISWorld Industry Market Research Tool Demo
- Bizminer Market Research Tool Demo
|
| Week 3 |
- Customer Relationships
- Social Media Techniques
|
- LivePlan Business Plan Software
- Art of an Elevator Pitch
|
| Week 4 |
- Legal and Other Considerations
- Elevator Presentations
- One on One's Scheduled
|
- Developing Financial Projections
- LivePlan Financial Tool Demonstration
- Draft Business Plans Due Sunday
|
| Week 5 |
- Elements of a Great Business Pitch
- Demo LivePlan Pitch Tool
- One on One's Scheduled (continued)
|
- Financing Your Business
- Business Plan Discussions
- One on One's Scheduled (continued)
|
| Week 6 |
- Business Plan Final Pitch Presentation Week
- Instructor(s) / Peer Feedback
|
- Business Plan Final Pitch Presentation Week (continued)
- Starting Your Business - Next Steps
- SBA Resources
- GRADUATION!
|
Image Implementation
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